Host: Olive Tree Tutorials, Great Books tutorials for homeschoolers rooted in a Whole Bible worldview (Sharon Barrett)
Dates of promo/registration week: Oct 20-26 (still accepting collaborators)
Dates of bundle week: Oct 27-Nov 1
Dates of bundle access for those who register: Oct 27-Nov 27
Audience: families that
- currently homeschool OR
- want to start homeschooling soon (i.e., sometime in 2024-2025)
- celebrate the biblical Feasts at home OR
- are curious about the biblical Feasts and how they point to Jesus/Yeshua
- don’t observe the mainstream American holidays (Halloween, Christmas, etc.) OR
- are looking for alternatives to the mainstream holidays
- practice traditional skills of self-reliance (i.e., gardening, sewing) OR
- want to learn these skills
Goal: connect homeschoolers with quality academic, spiritual, and practical resources that will equip them to shift into productivity mode for fall/winter 2024
Cost: free to sign up
Structure (how a digital bundle works):
- host and collaborators pool their resources to reach a bigger audience than anyone can on their own
- this puts your products in front of OPAs (“other people’s audiences”) and vice versa
- host and collaborators will promote the bundle to their own FB followers, email list, etc.
- people sign up with their email during the promo period
- each collaborator provides a digital resource that’s exclusive for the bundle audience
- when the bundle goes live, people can enter the portal and download individual resources in exchange for subscribing to each contributor’s email list (collaborators will only get the emails of people who sign up directly for their resource)
- I may throw in some other freebies–TBD
- after the bundle period, collaborators continue to communicate with their subscribers to grow their business
Contributor guidelines:
- submit a digital resource that educates the audience on a topic where you are an expert and conveys what your business is about
- something simple and easy for you to create, valued at approximately $9 or less
- called a “lead magnet”; the purpose is to attract “warm leads,” people who are interested in your expertise and product
- can be a current paid product offered for free or a new resource that you create for this event
- needs to be immediately downloadable when people subscribe to it
- promote the bundle to your own followers at least once during the promo period and once while the bundle is live
- this puts your resources in front of other people’s audiences and vice versa
- follow up with your subscribers in whatever way works for your business
Theme: “Fresh Winds of Fall”
- exiting the fall Feast season refreshed to face the challenges and distractions of Oct, Nov, Dec, Jan
- shifting into productivity mode, avoiding post-Feast slump
- secular holidays, biblical alternatives, handling questions from family
- spiritual warfare during this season
- staying focused with homeschool academics, choosing curriculum, getting into a rhythm with curriculum for the year, how to decide if a curriculum isn’t working and when to switch, planners, printables, teaching different ages/grades
- health during the winter season (cold/flu, seasonal depression/mental health, nutrition, fitness)
- prepping for spring (planting a winter garden)
- prep for winter weather and emergencies
- peaceful parenting & marriage
- starting a side hustle or small business as a SAHM
- arts, crafts, games, and other ways to keep hands and minds busy during the slow-down season
Special notes: All events hosted by Olive Tree Tutorials are GenAI-free. Contributors are asked to sign an agreement not to use GenAI to create their digital resource or promotional posts for the bundle.
The creation of a lead magnet should be low-effort. The idea is to showcase your expertise in a short, easily consumed format and entice the audience to want more of your content.
If you have an existing digital product valued at $9 or less than you’d like to feature for free exclusively for the bundle audience, that works too. ($9 isn’t a firm number, just meant to signal that the resource should be small and simple.)